Released to the press to announce the launch of our new Interactive Island Line Trail Map.
FOR IMMEDIATE RELEASE
Local Motion Director of Services and Marketing
Email: [email protected]
*** MEDIA ADVISORY ***
Local Motion Puts Businesses on the Map...the Interactive Map
Burlington, VT – Local Motion announces it has launched a new Interactive Biking and Walking Map of the Greater Burlington area and beyond. Developed for mobile phones www.vtbikeped.org, is a web-based map that will pinpoint user locations and track their progress as they navigate the Island Line Trail as well as local streets. The map will help them “know where to go” as they discover local parks, beaches, restaurants and bars, hotels, shops, parking facilities, and public restrooms. Connecting to the map will be made easy by scanning conveniently placed QR codes around town or simply by adding the map URL into their mobile browser.
The 2021 map will feature the Burlington Greenway aka Island Line Trail and extend east from the waterfront to include downtown Burlington, south from Oakledge Park, and north well beyond the village center in South Hero. The map is loaded with information the user will find helpful. A simple tap on a location icon will display a window describing the business or point of interest. A second tap will connect the user to the location’s website for more information. “A majority of Local Motion’s bike rental customers and bike ferry passengers are from out of town. It’s really important that we welcome visitors by helping them to get around and discover all the cool places to drink, eat and shop,” added Tom Clark, Director of Services.
Local Motion, a non-profit biking, and walking advocacy organization considers the mapping technology a wise investment and is signing up advertisers to help offset the cost. Each advertiser gets a map location icon with an embedded website link and a rotating ad display along the bottom of the device screen. By using their mobile phones, Local Motion expects to introduce thousands of summer visitors to the joy of exploring Burlington and the Champlain Islands by bike and by foot.
Local Motion is working to make biking and walking a way of life in Vermont.